Live Events Face to Face Marketing
The Benefits of Live Events
Whether considering a consumer show, tradeshow, fair or festival, face-to-face interactions provide significant business benefits. At its core, face-to-face engagement creates a personal connection and builds trust between a company and its target audience. Giving a warm handshake, carrying an engaging conversation, and getting to know customers and prospects on an individual level can help form stronger, more meaningful, and more profitable business relationships.
With 35 years of experience, Jeffrie Schultis Fricke brings a wealth of knowledge and valuable insight to the live event marketing industry in New Orleans. Jeffrie and her father, Robert Schultis, started Paramount Shows, Inc. in the early ‘80s to produce auto shows in New Orleans, Birmingham and Baton Rouge. Now, 35 years later, Jeffrie, in addition to staging auto shows, has brought to the Greater New Orleans area, an exciting event for Women. The Spice of Life Women’s Expo has been a major feature of the the Greater New Orleans International Auto Show for the last 5 years.
Now, expanding to the Northshore, the Spice of Life Women's Expo will hold its Inaugural event Saturday, September 22, 2018 at the Clarion Inn and Suites Conference Center in Covington, LA.
As a veteran advertising executive, Jeffrie’s high-energy and experience in sales, advertising, promotions and marketing melds all the pieces together to create successful events for consumers and exhibitors alike.
Schultis Enterprises | Paramount Shows is a family owned business that is proud to be an active partner in the continuing growth of the Greater New Orleans area. Jeffrie is a native New Orleanian. She, her husband, David and their children all live in the Greater New Orleans area enjoying all the wonderful things this city has to offer.
A Women and Wheels Weekend
A spicy feature at the 35th Annual Greater New Orleans International Auto Show
Morial Convention Center
Returning in 2019
National Association of Consumer Shows
Professional Women of St. Tammany